How Alugha Said “Goodbye” to Manual Ad Optimization – Case Study
If you work with ads, you know that testing & optimization processes are incredibly demanding. The never-ending combinations…
Affiliate Industry Explained – Interview with Manu Part 2
The second part of our full interview with affiliate marketing legend, Manu Cinca is waiting for you! A…
How to Improve Banner Ads Campaigns Performance
Back in the early days of the internet, advertising was a lot simpler affair than today. Simple display…
Online Video Ads in 2019: The Hottest Trends to Watch
There is no faster-growing advertising format in the world than online video. As a marketer, you know how…
Digital Ad Fraud – A Complete Guide for Advertisers Part 1
If you’re an advertiser you’re losing money. I’m sorry for being so straightforward right upfront, but it’s true.…
5 Strategies To Succeed In Affiliate Marketing
Recently, affiliate marketing has evolved from being just a popular revenue-driving tactic into a multi-billion industry with a…
New in Voluum: Let Voluum AI Automate Your Paths
Our Mission, at Voluum, has always been to help advertisers Track, Manage and Optimize their ads all in…
How to Overcome Loss Aversion to Boost Your Performance Marketing
Have you ever bought something from eBay or a similar site? If so there’s a good chance you…
Native Ads: A Cure for Banner Blindness?
It’s no secret there is a severe problem afflicting all of us involved with performance marketing. If you’ve…
Bot Traffic Is Bigger Than Human. Make Sure It Doesn’t Affect You!
Nowadays, bots account for almost 52% of all web traffic – and most of them are the bad…
How to Start Out in Affiliate Marketing: The Ultimate 5 Tips for Beginners
Being new to performance marketing brings a lot of questions to the table. How to proceed? How to…
