Clash of Giants – Tracking Pixel vs Postback URL

1170 818 Jola Cinal

Whoever operates in the performance advertising industry knows that tracking and optimisation is fundamental to being successful. There are no workarounds here. At Voluum we take tracking really seriously. It is at the heart of our product. Voluum supports two methods for tracking conversions – tracking…

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The Psychology of Advertising - Colors

9 Tips to Make Your Design Irresistible

1170 818 Chris Wilson

Just as everyone judges books by their covers, the designs you use have a big impact on not only how people perceive you, but also…

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How to build affiliate network

How to build an affiliate network?

1170 818 Mateusz Raczynski

If you’re wondering about how to build your affiliate network, you might want to stop right now. It’s not only holding affiliates and advertisers together—it’s…

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The Top 7 Digital Marketing Trends To Watch In 2019

1170 813 Kamila Łuksza

Have you seen Hunger Games? A bunch of kids fighting for their lives in a constantly changing environment. You either adapt to what’s currently happening…

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Performance Marketing Reports You Should Use

7 Marketing Reports You Should Use

1170 818 Mateusz Raczynski

They are the key to know how your campaigns perform. But marketing reports that are overloaded with data can effectively blur out what’s really important.…

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Tracking Pixel vs Postback URL

Clash of Giants – Tracking Pixel vs Postback URL

1170 818 Jola Cinal

Whoever operates in the performance advertising industry knows that tracking and optimisation is fundamental to being successful. There are no workarounds here. At Voluum we…

read more
Guiding your way through banner blindness with Native advertising

Guiding your way through banner blindness

2400 1678 Chris Wilson

It’s no secret there is a severe problem afflicting all of us involved with performance marketing. If you’ve run a display ad campaign, then you’re…

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Robert Gryn Voluum

Redefining performance marketing, again

1170 818 Robert Gryn

What initially started off as a tool that was built for my own use, turned into a powerful solution that revolutionized the performance marketing industry.…

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SSL Case Study

Case Study: How to Get 400% More Conversions with SSL

1170 818 Mateusz Raczynski

One of our clients saw a massive increase in their conversions. It was just a small tweak involving SSL that made it happen. And the…

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Copenhagen Democracy Summit

Copenhagen Democracy Summit: Where Freedom Meets Technology

1400 983 Robert Gryn

Last week, the Codewise team had the honor to support a very special event that deeply resonated with both our company’s mission and with my…

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Voluum Collaboration Tools

Collaboration Tools. A Suite That Every Performance Marketing Organization Desired

858 600 Oleksandra Ochkan

Most tools for collaboration are about organizing work around the projects and people. It requires some effort at the start, but then, such tools can…

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