Sports Betting in the US: Advertising Rules by State plus Overview
People like to bet. Apart from the financial incentive, they like to participate in the thrills of rivalry…
Sports Marketing Campaigns: PropellerAds Sports Traffic Guide
Author: Mariia Peretyatko (PropellerAds) Champions League is a huge sports event that attracts millions of football fans all…
How to Build, Increase, and Measure Brand Awareness
What is it with almost all brands lately? It feels like every brand is starting their own streaming…
How To Sell Bacon Bandages | Design Perfect Ads for Ecommerce Stores
There’s not a lot you can’t sell online. The problem lies in advertising your ecommerce store in a…
Google Analytics 4 and Voluum: Is there really a competition?
Forget about Betteridge’s law, let’s honestly look at the whole Voluum vs Google Analytics 4 situation. The most…
Native Advertising Guide & Market Trends (with Examples!)
Native ads are hot: they look great, convert easily, and you have a whole range of platforms to…
Warning! Avoid phishing attempts disguised as Voluum trainings
Recently we have been warned that someone is offering fake Voluum training. The web page, advertised on a…
The A-Z Bot Traffic Guide: Protect Yourself from Ad Fraud
Is bot traffic the number-one cause your campaign is not bringing any profits? Almost always, the answer is:…
Header Bidding Explained
You’ve definitely come across the term “Header Bidding” when reading or visiting DSP platforms. But have you ever…
Google Strike Policy Update: How To Not Get Banned
The first and most important thing you need to realize is that Google only cares about your business…
What is Native Advertising?
So you’ve been hearing a lot about “programmatic native”, “mobile native advertising”, and “RTB native advertising”. Is it…
Branding Meets Performance Marketing
Finding your way through the maze of digital advertising solutions is overwhelming at best. Cracking this hard nut…
On-Page SEO Checklist for Beginners: How to Optimize Your Blog For Search Engines and Users
Everyone could use a traffic boost. Even if you are satisfied with your visit statistics, you wouldn’t mind…
The Essential Guide to Proven Native Testing Strategies
Buying native ads is popular among all kinds of advertisers – be it individual affiliates, or mobile app…
Beginners guide to performance marketing
Performance marketing is a lot of like teenage sex: everyone says they are doing it. But unlike sex,…
7 Biggest Programmatic Advertising Trends in 2022 That You Should Know About
Introduction Programmatic advertising debuted around the year 1994 – almost 30 years ago! The first ad that appeared…
Optimize your Ecommerce store: Your one-stop guide
You know brick-and-mortar stores feel threatened when they market themselves as having prices as good as online stores.…
Top 8 ways to promote affiliate links + the Dos & Don’ts
What’s cool about being an affiliate is the fact that you can earn by advertising the product or…
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