Headline can make or break the whole marketing campaign. It is the prime factor behind the decision whether to click on an ad or not.
People are emotion-driven creatures. They can be intrigued, enticed or amused with just a few words – an then they will click. They also can be deterred, bored or angered – in this case, your ad, beautiful landing page, meticulously-designed online store are all for nothing. They will never be visited and considered by those people. All because of just a few words.
Why few?
Online audience has collectively a very short attention span. You have around 7 to 9 words to convince them to your message. You can spend days and nights polishing your idea, testing on friends and family, then on a small portion of an audience. You can try different variations or angles, invoke various emotions, appeal to the rational side or on. Or take a helping hand of AI headline generators.
What are AI headline generators?
These innovative tools leverage the power of machine learning to analyze your content and suggest compelling, click-worthy headlines that can be adjusted toward your specific needs or audiences. But with a plethora of options available, choosing the right one can feel like navigating a digital jungle.
Worry not, for we’ve scoured the web and emerged with the ultimate ranking of the best AI headline generators.
The qualities of a good AI headline generator
Just spitting out text isn’t the only defining characteristic of a good AI headline generator. The get the best results, you should consider the following factors:
- Affordability. First and foremost, make sure that you can use the tool without ruining your budget. High price doesn’t have to come in pair with high quality, free or cheap alternatives may be as good as enterprise-grade solution.
- SEO. The headline doesn’t just have to be readable, it has to follow some SEO principles. You should have an option to tell the AI headline generator what keyword is important to you.
- Adjustments. You should have an option to make adjustment to tune headline toward various angles, tones of voice or emotions you are trying to spark.
- Formats. Generators should take into consideration what ad format you want to use for advertising. Different things attract people that find your ad in the sponsored content section on a news portal or on a flashy banner. Make sure you can tell the headline generator what kind of ad you are creating.
The ranking of AI headline generators
Taking into consideration all the things we have just discussed, here’s the ranking of top AI headline generators.
1. Jasper
Jasper AI is a suite of AI-powered tools built from ground-up to assists in most marketing tasks, including spawning catchy headlines. Unlike general purpose Ais, this one knows its creating marketing content, so it is much easier to end up with a satisfying proposition without polishing the proposition with several prompts.
- Pricing: Jasper offers a freemium model, with basic features available for free and advanced features accessible through a subscription.
- Pros:
- User-friendly interface.
- Integrates seamlessly with content creation workflows.
- Provides relevant and engaging headline suggestions.
- Cons:
- Limited customization options for headline styles.
- Some advanced features require a paid subscription.
2. Hubspot’s Blog Ideas Generator
If you already use Hubspot, then its Blog Ideas Generator seems like an obvious choice. With it, you can effortlessly generate catchy blog title ideas.
- Pricing: Hubspot’s tool is free to use.
- Pros:
- Quick and easy to use.
- Generates a variety of topic ideas.
- Ideal for brainstorming sessions.
- Cons:
- Limited customization.
- May not always produce highly unique titles.
3. SEO Pressor’s Blog Title Generator
SEOPressor is a WordPress plugin that helps you apply SEO techniques to your content. The recently added AI features allows you to generate SEO-friendly headlines.
- Pricing: SEO Pressor offers a premium subscription with varying pricing tiers.
- Pros:
- Focuses on SEO optimization.
- Provides keyword-rich suggestions.
- Integrates with WordPress.
- Cons:
- Requires a paid subscription for full access.
- Limited customization beyond SEO
4. Texta.ai
Texta.AI is a content optimization tool that can help you craft several variations of a headline.
- Pricing: Subscription starting from $10 a month
- Pros:
- Creates SEO-friendly content
- Workflow automation
- Cons
- Limited customization options
5. The HOTH’s Title Generator
The HOTH is a link building and SEO optimizer in one. The added AI features can generate titles, headlines & other SEO-optimized content..
- Pricing: The HOTH’s tool is free.
- Pros:
- Generates attention-grabbing titles.
- Suitable for blog posts, articles, and social media.
- No cost involved.
- Cons:
- May not always align perfectly with specific content themes.
6. EasyPeasy.AI
EasyPeasy.AI (formerly ContentRow) brings generative AI capabilities to boost any marketing efforts. EasyPeasy uses different language models (Claude or ChatGPT 3.5 or 4) to quickly generate content, including headlines, with the correct tone of voice.
- Pricing: Free.
- Pros:
- Diverse title ideas.
- Easy to use.
- Saves time during content planning.
- Cons:
- Limited customization.
- May require additional fine-tuning.
7. Blogabout Headline Generator
Impact offers various elearning courses that help unleash a potential of employees of mid to big companies. Blogabout, its content generator, can craft engaging titles for articles and blog posts.
- Pricing: Blogabout’s tool is free.
- Pros:
- User-friendly interface.
- Offers creative prompts.
- Suitable for various content types.
- Cons:
- Limited customization.
- May not cover niche-specific topics comprehensively.
8. Portent’s Title Maker
Quick and easy to use tool for creating intriguing and captivating headlines.
- Pricing: Portent’s tool is free.
- Pros:
- Quirky and fun suggestions.
- Sparks creativity.
- No cost involved.
- Cons:
- May not always align with serious or professional content.
9. Junia AI’s Free Title Generator
Junia AI generates is another AI-powered suite designed to generate click worthy marketing content, including catchy headlines for websites and blogs that align with your audience’s interests.
- Pricing: Junia AI offers a free version, as well as a premium subscription with additional features.
- Pros:
- AI-driven suggestions.
- Customizable options.
- Suitable for various industries.
- Cons:
- Premium features require payment.
- Some generated titles may need refinement.
10. AI Ad Headline Generator by Taskade
Taskade revolutionizes headline generation with the power of AI. This tool allows you to create customizable headline that catch the eye and increase engagement.
- Pricing: Taskade’s tool offers a free trial, followed by a subscription-based model.
- Pros:
- Tailored for email marketing.
- Boosts open rates.
- Integrates with popular email platforms.
- Cons:
- Subscription cost for extended usage.
- May not suit all content types.
Human touch is still needed
It’s best to treat these tools as sources of inspirations, not a replacement for a competent marketer. They may spit out tens of headlines but it’s up to a human to pick the best ones and tailor them toward the concrete need.
Remember how these large language models work: they predict which word is the most likely based on already existing content. The main notion is that AI will never think outside of the box since the highest probability of appearing have words from within the box.
Think about it when generating headline after headline. Humans and AI bring the best results when they work in tandem, not against or without each other.