From defense to offense. Finding tools that truly work
Voluum has what other trackers lack: such as features dedicated to media buying plus enabling most of them through API and connecting custom-made solutions.
Thanks to Voluum’s automation features Bigger Picture was capable of reducing the time spent on manual adjustments by 90%, basically returning time to the team and giving the managers space to focus on the macro level instead of constantly putting out fires and manually fixing whitelists.
With the click of a button, they can access all their campaigns in Voluum’s dashboard.
Voluum’s many reporting features allow for analyzing data from various angles and combinations of dimensions. The agency also uses certain automation features for creating whitelists/blacklists.
Bigger Picture simply needed a tracker with good-quality API solutions to enable custom-made tools followed by proper support, reliable reports, easy implementation, and fast loading time. They have found all of that with Voluum.
What does that mean? When using Voluum API you have access to all of our features with…you guessed it, the correct API request. So you can use all of Voluum’s powers and utilize it as a database while performing automation on your end, tailoring it to the specific needs of your business.
Thanks to this optimizing campaigns, pausing them, or just removing unprofitable publishers or segments is done automatically for Bigger Picture. Saving hours a week of valuable time.
And it’s not just fancy tools, but actual profits as well: Bigger Picture was able to generate over $500K in sales in less than 2 months after launching new e-commerce features with Voluum.
Our tracker is a flexible tool that can fit the unique needs digital marketing businesses have. It can be the perfect choice for big players looking for advanced automation.
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