Bing Ads Conversion Tracking - Voluum Ad Tracker

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Voluum Bing API integration automates the manual work

Store and mange all your advertising data in one platform. Easily integrate, track and optimize Bing Ads (also known as Microsoft Advertising) in Voluum.

Bing Ads is an advertising platform where you can run campaigns on the Bing search engine, as well as on their partner sites which include AOL and Yahoo. If you’ve advertised on Google Ads before, you’ll have an idea of how it works as they are pretty similar.

They employ the CPC cost model and you can run campaigns based on keyword targeting. Your ads will appear on the Bing search engine result pages or on Microsoft Advertising's partner sites.

Though the search volume on Bing may be lower than their main competitor, Google, it makes up for it with lower costs. Not only are they relatively cheaper, ads seem to generally perform better on Bing. Another interesting benefit: the average Bing user is generally more affluent than others.

Voluum is one the frontrunners for tracking on the market with their cloud-based structure and advanced features. With our tracking technology and API integrations, you can control your Bing Ads campaigns from one platform (as well as other major traffic sources like Google Ads, Outbrain, Taboola, and more). Use our tracking software to:

Track campaign and conversion data in one platform
Optimize your performance marketing to increase ROI
Stay on top of your budget with alerts and markers

By organizing, managing and optimizing everything from one platform, you can maximize profits. Know how every parameter is performing and easily compare across our comprehensive dashboard.

Everything in one platform

Voluum offers customizable drill-down reports in real-time to check over 30 metrics. Create a heavy report with up to 4 groupings – and even share that data with your clients or colleagues in a secure way. Our Big data reports are easily exported and accessible outside the panel as well.

With the Bing Ads API integration, gather default data, as well as extra information passed from this traffic source like ad groups, ad ids, targets, keywords and more!

Blocked cookies won’t ruin your stats

Third-party cookie policies can pose quite the hurdle for accurate, efficient, useful conversion tracking. However, the Bing Ads API S2S postback integration – the a cookie-less solution offered by Voluum – provides a solution.

Blocked cookies causing you to miss out on conversions will no longer be your problem.

Add the integration like this: log into your Bing Ads account, use the Bing Ads postback URL for optimal, precise tracking. The link is automatically generated so no need for manual editing.

Bing Ads with the Voluum API Integration set up is easy as pie!

Exact campaign costs tracked

Despite the fact that Bing Ads doesn’t support dynamic cost tokens, with the Bing Ads integration, you can still track exact campaign costs in Voluum.

Don’t waste time calculating cost based on fixed CPC values – take advantage of our solution that passes actual values matching Bing Ads reports. The Voluum integration tracking solution with Bing Ads is easy and precise!

Automizer is Voluum’s innovative automation solution. With this powerhouse tool you can integrate several traffic sources and pass exact information for campaigns – even if that particular source doesn’t support dynamic cost tokens. The Voluum and Bing API integration lets marketers:

Automatically synchronize costs on Bing campaigns’ level
Receive notifications and warnings for poorly performing ad groups/targets
Mark in your reports targets/ads that perform best
Set Bing Ads Postback URL with the API integration

Learn more about our Automizer tool in this Voluum's blog post.

Introduction
Why Bing Ads?
Why Voluum?
Features
Automizer

Get Voluum now

Don’t waste your time

Why go with Bing Ads?

Why track Bing / Microsoft campaigns with Voluum?

Let Voluum do the work.

Automizer:
effortlessly optimize

Don’t waste your time

Why go with Bing Ads?

Why track Bing / Microsoft campaigns with Voluum?

Let Voluum do the work.

Automizer:effortlessly optimize

Start benefiting from the integration today!

Automizer:
effortlessly optimize