Voluum vs. Binom. Compare Affiliate Trackers

Which one is the best ad tracking software?

Self-hosted trackers, like Binom, require complicated setups and maintaining your own servers. Choosing a cloud-based solution, like Voluum, eliminates these problems. It guarantees that your campaigns are always running and you don’t lose any money.

Binom
Voluum
HOSTING
Cloud-based
Forget difficult setups and server maintenance. Start tracking in minutes and scale easily.
Data Centers
In how many regions are the tracker’s data centers located?
7 AWS Regions
California, Virginia, São Paulo, Dublin, Frankfurt, Tokyo, Singapore
Reliability
Tracker’s history of keeping campaigns constantly running and data safe.
Depending on infrastructure
No server downtime since 2015
USAGE PARAMETERS
Events Included in the lowest plan
Number of visits, clicks, and conversions included in the plan.
Unlimited
1.000.000 / month
Overage Charge in the lowest plan
Price for events that exceeded the number of events included in your plan.
Does not apply
$0.07 / 1,000 events
Data History
How far back you can see your campaign data.
Self-managed
Up to 24 months
Dedicated Domain with SSL
Number of unique tracking domains with SSL assigned to your account only.
Custom Domains Included
Number of your own domains you can use to customize links for tracking.
Unlimited
Up to 25
SUPPORT
Onboarding
How the onboarding process is performed: individually, in groups or with a self-served tutorial.
Online Chat
Group/Personal
Account Management
A dedicated account manager as the first point of contact.
Available
Available
FEATURES
Notifications
Get notified by the tracker, if a specific event happens.

Custom notifications: mobile and desktop

Custom push notifications: mobile and desktop
Raw Data Access
Download raw data to get the most detailed information about every single visit.
Bot Traffic
Known Bot Filtering
Filter out known harmless bots from you reports.


Rule-based IP/UA bot blocking
Block unwanted traffic from being redirected to your offers or landers.

(part of Anti-Fraud Kit)
Auto-detection and Anti-fraud Details
Detect invalid traffic even more accurately and learn where it came from.

10 metrics (part of Anti-Fraud Kit)
Bot Traps
Flag invalid traffic more effectively by luring bots with invisible links.

Honeypot (part of Anti-Fraud Kit)
Automatic Campaign Optimization
AI-powered tools helping to automatically increase campaign performance.

Traffic Distribution AI for offers, landers, and paths
Collaboration Tools:
Separate Workspaces
Segregate campaigns and campaign elements into separate working areas.
Multi-user
Structure teamwork into manageable working groups and grant specific permissions to your associates.
Shared Reports
Share live data reports inside and outside your team.
White Label Shared Reports
Share live reports on your own website with no tracker branding and no links to the tracker.
Reporting API
Manage entities and generate reports using REST API with JSON.
Mobile App
Monitor your campaigns’ performance on the go.

Android only

Both iOS and Android
Impression Tracking
Track impressions of your banner ads (number of times a banner is loaded).
Conversion Cap
Automatically redirect your visitors to another offer, when the first one reaches the daily limit of conversions.
Custom Conversion Tracking
Track additional actions users take throughout their customer lifecycle.
Manual Cost Update
Manually modify your campaign costs in the tracker, if they differ from those reported by your traffic source.
Extensive Reporting
Get granular data on every impression, visit, click, and conversion.
Rule-based Targeting
Split traffic and direct it to different landing pages and offers, based on its properties.
Activity Log
See the list of all recent changes/mods made in your tracker account.
Manual Conversion Upload
Manually upload conversions if your affiliate network didn't fire a valid postback to your tracker.
Real-time Routing API
Be able to dynamically override default redirection paths in real-time through a webhook-like system.
Traffic sources cost integration
Have your campaign costs updated automatically in the tracker.
No-redirect tracking
Track paid and organic traffic without the initial redirect.
Zeropark Integration
Track unlimited Zeropark events for free and control your Zeropark campaigns in the tracker.
DSP Integration
Buy native traffic from multiple sources in real-time, inside the tracker.
FREE RESOURCES
Blog
Discover the latest marketing tricks & stay up-to-date with the affiliate industry news.
Live Webinars
Learn everything from the basics to advanced tracker features. Take part in live Q&A sessions.
Step-by-Step Guides
Use extensive documentation to master the tracker’s features and make your campaigns even more profitable.
Video Tutorials
Watch short & helpful guides to learn the tracker’s features the easy way.
HOSTING
Cloud-based
Forget difficult setups and server maintenance. Start tracking in minutes and scale easily.
Binom
Voluum
Data Centers
In how many regions are the tracker’s data centers located?
Binom
Voluum
7 AWS Regions
California, Virginia, São Paulo, Dublin, Frankfurt, Tokyo, Singapore
Reliability
Tracker’s history of keeping campaigns constantly running and data safe.
Binom
Depending on infrastructure
Voluum
No server downtime since 2015
USAGE PARAMETERS
Events Included in the lowest plan
Number of visits, clicks, and conversions included in the plan.
Binom
Unlimited
Voluum
1.000.000 / month
Overage Charge in the lowest plan
Price for events that exceeded the number of events included in your plan.
Binom
Does not apply
Voluum
$0.07 / 1,000 events
Data History
How far back you can see your campaign data.
Binom
Self-managed
Voluum
Up to 24 months
Dedicated Domain with SSL
Number of unique tracking domains with SSL assigned to your account only.
Binom
Voluum
Custom Domains Included
Number of your own domains you can use to customize links for tracking.
Binom
Unlimited
Voluum
Up to 25
SUPPORT
Onboarding
How the onboarding process is performed: individually, in groups or with a self-served tutorial.
Binom
Online Chat
Voluum
Group/Personal
Account Management
A dedicated account manager as the first point of contact.
Binom
Available
Voluum
Available
FEATURES
Notifications
Get notified by the tracker, if a specific event happens.
Binom

Custom notifications: mobile and desktop
Voluum

Custom push notifications: mobile and desktop
Raw Data Access
Download raw data to get the most detailed information about every single visit.
Binom
Voluum
Bot Traffic
Binom
Known Bot Filtering
Filter out known harmless bots from you reports.
Rule-based IP/UA bot blocking
Block unwanted traffic from being redirected to your offers or landers.
Auto-detection and Anti-fraud Details
Detect invalid traffic even more accurately and learn where it came from.
Bot Traps
Flag invalid traffic more effectively by luring bots with invisible links.
Voluum
Known Bot Filtering
Filter out known harmless bots from you reports.


Rule-based IP/UA bot blocking
Block unwanted traffic from being redirected to your offers or landers.

(part of Anti-Fraud Kit)
Auto-detection and Anti-fraud Details
Detect invalid traffic even more accurately and learn where it came from.

10 metrics (part of Anti-Fraud Kit)
Bot Traps
Flag invalid traffic more effectively by luring bots with invisible links.

Honeypot (part of Anti-Fraud Kit)
Automatic Campaign Optimization
AI-powered tools helping to automatically increase campaign performance.
Binom
Voluum

Traffic Distribution AI for offers, landers, and paths
Collaboration Tools:
Binom
Separate Workspaces
Segregate campaigns and campaign elements into separate working areas.
Multi-user
Structure teamwork into manageable working groups and grant specific permissions to your associates.
Shared Reports
Share live data reports inside and outside your team.
White Label Shared Reports
Share live reports on your own website with no tracker branding and no links to the tracker.
Voluum
Separate Workspaces
Segregate campaigns and campaign elements into separate working areas.
Multi-user
Structure teamwork into manageable working groups and grant specific permissions to your associates.
Shared Reports
Share live data reports inside and outside your team.
White Label Shared Reports
Share live reports on your own website with no tracker branding and no links to the tracker.
Reporting API
Manage entities and generate reports using REST API with JSON.
Binom
Voluum
Mobile App
Monitor your campaigns’ performance on the go.
Binom

Android only
Voluum

Both iOS and Android
Impression Tracking
Track impressions of your banner ads (number of times a banner is loaded).
Binom
Voluum
Conversion Cap
Automatically redirect your visitors to another offer, when the first one reaches the daily limit of conversions.
Binom
Voluum
Custom Conversion Tracking
Track additional actions users take throughout their customer lifecycle.
Binom
Voluum
Manual Cost Update
Manually modify your campaign costs in the tracker, if they differ from those reported by your traffic source.
Binom
Voluum
Extensive Reporting
Get granular data on every impression, visit, click, and conversion.
Binom
Voluum
Rule-based Targeting
Split traffic and direct it to different landing pages and offers, based on its properties.
Binom
Voluum
Activity Log
See the list of all recent changes/mods made in your tracker account.
Binom
Voluum
Manual Conversion Upload
Manually upload conversions if your affiliate network didn't fire a valid postback to your tracker.
Binom
Voluum
Real-time Routing API
Be able to dynamically override default redirection paths in real-time through a webhook-like system.
Binom
Voluum
Traffic sources cost integration
Have your campaign costs updated automatically in the tracker.
Binom
Voluum
No-redirect tracking
Track paid and organic traffic without the initial redirect.
Binom
Voluum
Zeropark Integration
Track unlimited Zeropark events for free and control your Zeropark campaigns in the tracker.
Binom
Voluum
DSP Integration
Buy native traffic from multiple sources in real-time, inside the tracker.
Binom
Voluum
FREE RESOURCES
Blog
Discover the latest marketing tricks & stay up-to-date with the affiliate industry news.
Binom
Voluum
Live Webinars
Learn everything from the basics to advanced tracker features. Take part in live Q&A sessions.
Binom
Voluum
Step-by-Step Guides
Use extensive documentation to master the tracker’s features and make your campaigns even more profitable.
Binom
Voluum
Video Tutorials
Watch short & helpful guides to learn the tracker’s features the easy way.
Binom
Voluum

Comparison based on publicly available data as of April 25, 2019
Please notify us here if you believe something should be updated.

Start tracking with Voluum today