Track & optimize the customer journey
Sell more with Voluum Tracking Software Efficiently improve how your ads, products & pages are performing – all in one place!
Bring performance tracking
to your store
Voluum helps all marketers run their ads on all channels in the most efficient way. For ecommerce we are integrated with the partners essential to optimizing your store to peak performance. Get an end-to-end overview of how your marketing efforts translate into revenue.
Track the entire customer journey in one dashboard
All efforts, all channels, all stores
Channel
Offer networks
Affiliates
Ads
Views
Clicks
Pages
Clicks
Unique Clicks
Products
Purchase
Add to cart
Get more sales with features
that deliver
Secure data tracking with 1st party cookies
Benefit from real-time data & bulletproof tracking:
- Simple conversion tracking setup with either postback or pixel
- 30+ data points about every impression, visit, click and conversion
- Custom conversion tracking for all actions taken by users over their LTV
Track the entire customer journey with Voluum Software
Go from big picture down to the smallest granular level with our reporting & optimization capabilities:
- Implement first or last-click attribution
- See the ROI of each campaign & each product
- Rule-based paths, automated A/B testing, targeting & more built-in optimization tools
Automate campaign management with Automizer
Integrate with traffic platforms via our API tech tool, Automizer:
- Pass data automatically & avoid manual tracking setup
- Get notifications 24/7 on sudden performance changes
- Set up Auto-Rules to manage campaigns automatically
- Do it all from one platform!
Data Visualization,
insights & collaboration
Enable campaign’s data visualization via our Scheduled Reports features to have all the relevant data you need:
- In one place & updated daily
- Accessible with one click to share with colleagues & clients
- Easily integrated with the tools you use
Hear it from our users:
“We employed Voluum to track paid advertising efforts and optimize them, and use Everflow to monitor the performance of each advertiser and fix attribution issues.”
PDIC Ecommerce business based in California
“Using Voluum postback and visit tracking to get more granular data to learn which segments of traffic bring the most conversions: Profits multiplied to mid-six figures.”
Innervate Marketing ad agency running offers from GuruMedia network
“We were using industry standard solutions such as Google Analytics & Google Optimize for basic analytics and testing, but it wasn’t optimal – Voluum gave us 15% profit increase with an additional bonus of 2 hours of work per day saved.”
Ideaclan agency promoting products from ecommerce sector
Choose the best plan for your needs
monthly
yearly
Start-up
Grow your business.
Protect it from ad fraud.
$599/mo
-
1-1 onboarding + 2 months of chat supportGet onboarded like a pro during a call with our specialists. Talk to our team directly via in-panel chat.
-
4h SLAMaximum time it takes for support to respond.
-
12 Months of Data RetentionThis is how far back (in days) you have access to your Voluum campaign data in the current subscription plan.
-
Basic Voluum APIGet started with powerful, essential API functionalities.
-
1 Additional & 1 Read-only UserGrant a partner or a team member custom access to your Voluum account. Set up specific permissions depending on their role.
-
Managed Setup as an Add-onGet a Dedicated Technical Specialist to do the initial account configuration for you.
-
Voluum Business HubGet personal introductions from your Voluum Account Manager to companies, traffic providers, & agencies to scale your business.
-
Auto-rules & API Integrations with FB Ads, Google Ads, TikTok and moreUp to
$15 000 included ad spend![]()
![]()
and many more!![]()
-
Advanced Facebook Integration as an Add-onDeeper Facebook integration including ad/adset management and cost synchronization.
-
10M EventsNumber of visits, clicks, conversions, and impressions included in the plan. Note that 10 impressions count as 1 event.
-
AI-driven Traffic Distribution functionsAutomatically optimize campaign performance with AI-powered tools.
-
Anti-Fraud KitDetect suspicious traffic automatically and easily spot sources of bad traffic.
-
10 WorkspacesSeparate campaigns and campaign elements into different working areas.
-
5 Big Data ReportsGet the most complex reports with a wide time-range and up to 4 grouping options delivered to your email address
-
10 Shared ReportsShare live data reports inside and outside your team.
-
Scheduled reports for data visualization toolsEnables integration with tools like Google Looker, Microsoft Power BI, Tableau & more.
Agency
Scale faster with direct
integrations & VIP support.
$999/mo
-
Technical Account ManagementAccount support for not only Voluum, but also 3rd party tools as well.
-
2h SLAMaximum time it takes for support to respond.
-
18 Months of Data RetentionThis is how far back (in days) you have access to your Voluum campaign data in the current subscription plan.
-
Basic Voluum APIGet started with powerful, essential API functionalities.
-
5 Additional & 8 Read-only UsersGrant a partner or a team member custom access to your Voluum account. Set up specific permissions depending on their role.
-
Managed Setup as an Add-onGet a Dedicated Technical Specialist to do the initial account configuration for you.
-
Voluum Business HubGet personal introductions from your Voluum Account Manager to companies, traffic providers, & agencies to scale your business.
-
Auto-rules & API Integrations with FB Ads, Google Ads, TikTok and moreUp to
$30 000 included ad spend![]()
![]()
and many more!![]()
-
Advanced Facebook Integration as an Add-onDeeper Facebook integration including ad/adset management and cost synchronization.
-
25M EventsNumber of visits, clicks, conversions, and impressions included in the plan. Note that 10 impressions count as 1 event.
-
AI-driven Traffic Distribution functionsAutomatically optimize campaign performance with AI-powered tools.
-
Anti-Fraud KitDetect suspicious traffic automatically and easily spot sources of bad traffic.
-
20 WorkspacesSeparate campaigns and campaign elements into different working areas.
-
10 Big Data ReportsGet the most complex reports with a wide time-range and up to 4 grouping options delivered to your email address
-
30 Shared ReportsShare live data reports inside and outside your team.
-
Scheduled reports for data visualization toolsEnables integration with tools like Google Looker, Microsoft Power BI, Tableau & more.
Enterprise
Get the best value for your
agency or media-buying team.
$1999/mo
-
Technical Account ManagementAccount support for not only Voluum, but also 3rd party tools as well.
-
1h SLAMaximum time it takes for support to respond.
-
24 Months of Data RetentionThis is how far back (in days) you have access to your Voluum campaign data in the current subscription plan.
-
Extended Voluum APIUnlock API capabilities to scale your business faster. Do more requests per second & seamlessly pull even the largest reports.
-
10 Additional & 20 Read-only UsersGrant a partner or a team member custom access to your Voluum account. Set up specific permissions depending on their role.
-
Managed Setup as an Add-onGet a Dedicated Technical Specialist to do the initial account configuration for you.
-
Voluum Business HubGet personal introductions from your Voluum Account Manager to companies, traffic providers, & agencies to scale your business.
-
Auto-rules & API Integrations with FB Ads, Google Ads, TikTok and moreUp to $65 000
included ad spend![]()
![]()
and many more!![]()
-
Advanced Facebook Integration
includedDeeper Facebook integration including ad/adset management and cost synchronization.
-
60M EventsNumber of visits, clicks, conversions, and impressions included in the plan. Note that 10 impressions count as 1 event.
-
AI-driven Traffic Distribution functionsAutomatically optimize campaign performance with AI-powered tools.
-
Anti-Fraud KitDetect suspicious traffic automatically and easily spot sources of bad traffic.
-
40 WorkspacesSeparate campaigns and campaign elements into different working areas.
-
30 Big Data ReportsGet the most complex reports with a wide time-range and up to 4 grouping options delivered to your email address
-
50 Shared ReportsShare live data reports inside and outside your team.
-
Scheduled reports for data visualization toolsEnables integration with tools like Google Looker, Microsoft Power BI, Tableau & more.
Compare Voluum Pricing Plans
All plans have cloud-based tracking and automatic campaign migration from your old tracker.
monthly
yearly
momonthly
yryearly
Usage Parameters
Active campaigns
Number of active campaigns
20
60
100
100
200
400
Active landing pages
Number of landing pages
10
30
50
50
100
200
Active offers
Number of active offers
20
60
100
100
200
400
Active traffic sources
Number of active traffic sources
10
30
50
50
80
150
Active affiliate networks
Number of active affiliate networks
10
30
50
50
80
150
Campaign flows
Number of campaign flows
5
5
20
20
40
60
Events
Number of visits, clicks, conversions, and impressions included in the plan. Note that 10 impressions count as 1 event.
1,000,000
5,000,000
10,000,000
10,000,000
25,000,000
60,000,000
Overage charge
Price for events that exceeded the number of events included in your plan.
$0.06 / 1000
$0.05 / 1000
$0.05 / 1000
$0.05 / 1000
$0.035 / 1000
$0.03 / 1000
Dedicated Domains with SSL
Number of unique tracking domains with SSL assigned to your Voluum account only.
1
1
1
1
1
1
Custom Domains
Number of your own domains you can use to customize links for tracking.
3 with SSL
5 with SSL
9 with SSL
9 with SSL
20 with SSL
50 with SSL
Support
Onboarding
Get onboarded smoothly while making your first steps in Voluum.
1-hour onboarding call + chat support
1-hour onboarding call + chat support
1-hour onboarding call + chat support
yes, with Account Manager
yes, with Account Manager
Chat support in panel
Talk to our team directly via in-panel chat.
SLA
Maximum time it takes for support to respond.
24h
12h + chat support in panel
4h + chat support in panel
4h + chat support in panel
2h + Account Management
1h + Account Management
VIP Account Management via Skype /email/ Zoom
Have a dedicated Account Manager accessible over Skype, email, or Zoom on your plan to achieve your marketing goals with expert insights.
available as an add-on
available as an add-on
available as an add-on
Tracking
PPC campaign tracking
Track Pay Per Click type campaigns.
Multiple offers and landers in a campaign
Track more than one offer and one lander within a single campaign.
Cookieless Tracking
Make your campaigns immune to various cookie-blocking techniques with Voluum's cookieless tracking solutions: postbacks, API integrations, and setting your campaigns for 1st party cookies.
Organic traffic tracking
Track visits not coming through paid campaigns.
Impression tracking
Track ad impressions (each time your ad is loaded on a page).
Postbacks for custom conversions
Send a different postback to your traffic source for each type of a custom conversion.
Custom conversion tracking
Track paid and organic traffic without the initial redirect.
Direct tracking
Tracking method based on tracking scripts, dedicated for offer owners
IP/User agent rules
Block unwanted IP addresses or ranges or user agent types
1
1
10
10
20
30
Redirect modes
Redirect your visitors using different methods.
HTTP 302
Send visitors directly to the desired location, using a standard HTTP redirect.
Meta refresh
Protect your know-how from others by hiding the referrer data.
Double meta refresh
Hide your referrer even more effectively with a double redirect.
Rule-based traffic distribution
Retarget your traffic based on the conditions you set.
Basic rules
Country, language, day of week, time of day, connection type & device type.
Advanced rules
City, region/state, mobile carrier, ISP, device brand & model, operating system, browser & its version, referrer, custom variables.
Visit uniquness
Send revisiting users to the same or to a different landing page/offer than they saw the first time.
IP rule
Redirect chosen IPs or IP-ranges to specific landing pages or offers.
Proxy rule
Filter out traffic that uses various types of proxy solutions.
Landing page protection
Block access to your landing page from visitors or programs that didn't come through a campaign URL.
Multi-step funnels
Create & track campaigns with more steps, e.g. two consecutive landing pages.
Click Cap
Set a daily limit of clicks for your selected offers. After it’s reached, your traffic will be redirected to another offer of your choice.
Reporting
Real-time reporting
Generate reports instantly, in real time.
A/B split testing
Test multiple combinations of offers, landers, and paths. Pause them whenever you like, with just one click.
3-level Data Grouping & Drill-Down
Easily navigate through three levels of data and get actionable insights.
4-Dimensional Reports
Drill down into your data and find actionable insights in a report with 4 grouping options sent straight to your inbox.
Big Data Reports
Generate Big Data reports for longer time ranges and up to 4 grouping options; have them sent to your email address in the CSV format.
1
5
5
10
30
Group inside converions report
Follow buyers journey by tracking all events connected with a given click ID or other parameters
Multicurrency support
Track your spend and revenue in multiple currencies at the same time.
Tags
Tag you campaingn elements for easy organization.
Mobile app
Stay updated on your campaigns performance 24/7. Available for iOS and Android.
Proxy reports
See which parts of your traffic use proxy to hide its origin.
Markers in reports
Add visual representations to values passed in custom variables.
Error log
Get information about errors connected to faulty campaign setups or problems with external platforms that were reported to Voluum.
Trend analysis tools
Compare how your campaign performance changes over time.
Custom Columns
Create your own custom columns for metrics not available in Voluum.
Traffic log
Download raw data to get the most detailed information about every single visit.
VIP servers
Store your data on the fastest servers and access your high-volume stats in a blink of an eye
Automation
Automizer
Fully integrate your traffic sources & automatically perform actions on your campaigns with rules
Ad spend included in the plan
Free limit of Automizer ad spend included in your plan
$1000 limit with an upgrade option
$1000 limit with an upgrade option
Up to $15 000
Up to $15 000
up to $30 000
up to $65 000
Overages
Price for the additional Automizer ad spend which exceedes the limit included in your plan.
0.01
0.01
0.009
0.009
0.0085
0.008
API postback for major traffic platforms
Postback technology available for Facebook Ads, Google Ads, TikTok, Bing and Yahoo.
-
-
-
-
add-on
included
Integrations
Fully integrate your traffic sources to control your campaigns straight from Voluum
Advanced Facebook Integration
Deeper Facebook integration including ad/adset management and cost synchronization
Auto-rules
Create rules to automatically perform actions on your campaigns
10
20
30
30
40
50
Action log for integrations
View all actions connected with a given API integration to quickly diagnose problems
Alerts
Stay up to date with your campaings thanks to desktop and mobile notifications.
Automizer White/black lists
Automatically create blaklists or whitelists and use them in your campaigns even if a given traffic source doesn’t support it
10
20
40
40
80
200
Bot Filtering (IP/UA)
Filter out known bots from your reports.
Lander Scanning Tool
Easily discover if there are any errors with your landing page setup.
Traffic Distribution AI
Automatically optimize the distribution of traffic to increase the performance of offers, landers, and paths.
Landing page level
Use AI to A/B test your landing pages to find the one that brings you the most profit
Path level
Use AI to drive the most traffic to the path with a landing page and an offer that brings you the most profit
API access
Manage entities and generate reports using REST API with JSON.
Redirect webhook
Dynamically override default redirection paths in real time through a webhook-like system.
Anti-Fraud Kit
Detect suspicious traffic automatically and easily spot sources of bad traffic.
Honeypot
Protect your reputation in an affiliate network by redirecting all bots outside your advertising funnel
Collaboration
Workspaces
Separate campaigns and campaign elements into different working areas.
3
5
10
10
20
40
Additional users
Structure teamwork into manageable working groups and grant specific permissions to your associates.
1
1
5
10
Shared reports
Share live data reports inside and outside your team.
10
10
30
50
Read-only user
Allow clients or coworkers access to parts of your data without the risk of them changing anything.
1
1
8
50
White Label Shared Reports
Share live data with non-Voluum users with just a link. Add your own logo to the report, if needed.
Usage Parameters
Active campaigns
Number of active campaigns
20
Active landing pages
Number of landing pages
10
Active offers
Number of active offers
20
Active traffic sources
Number of active traffic sources
10
Active affiliate networks
Number of active affiliate networks
10
Campaign flows
Number of campaign flows
5
Events
Number of visits, clicks, conversions, and impressions included in the plan. Note that 10 impressions count as 1 event.
1,000,000
Overage charge
Price for events that exceeded the number of events included in your plan.
$0.06 / 1000
Dedicated Domains with SSL
Number of unique tracking domains with SSL assigned to your Voluum account only.
1
Custom Domains
Number of your own domains you can use to customize links for tracking.
3 with SSL
Support
Onboarding
Get onboarded smoothly while making your first steps in Voluum.
Chat support in panel
Talk to our team directly via in-panel chat.
SLA
Maximum time it takes for support to respond.
24h
VIP Account Management via Skype /email/ Zoom
Have a dedicated Account Manager accessible over Skype, email, or Zoom on your plan to achieve your marketing goals with expert insights.
Tracking
PPC campaign tracking
Track Pay Per Click type campaigns.
Multiple offers and landers in a campaign
Track more than one offer and one lander within a single campaign.
Cookieless Tracking
Make your campaigns immune to various cookie-blocking techniques with Voluum's cookieless tracking solutions: postbacks, API integrations, and setting your campaigns for 1st party cookies.
Organic traffic tracking
Track visits not coming through paid campaigns.
Impression tracking
Track ad impressions (each time your ad is loaded on a page).
Postbacks for custom conversions
Send a different postback to your traffic source for each type of a custom conversion.
Custom conversion tracking
Track paid and organic traffic without the initial redirect.
Direct tracking
Tracking method based on tracking scripts, dedicated for offer owners
IP/User agent rules
Block unwanted IP addresses or ranges or user agent types
1
Redirect modes
Redirect your visitors using different methods.
HTTP 302
Send visitors directly to the desired location, using a standard HTTP redirect.
Meta refresh
Protect your know-how from others by hiding the referrer data.
Double meta refresh
Hide your referrer even more effectively with a double redirect.
Rule-based traffic distribution
Retarget your traffic based on the conditions you set.
Basic rules
Country, language, day of week, time of day, connection type & device type.
Advanced rules
City, region/state, mobile carrier, ISP, device brand & model, operating system, browser & its version, referrer, custom variables.
Visit uniquness
Send revisiting users to the same or to a different landing page/offer than they saw the first time.
IP rule
Redirect chosen IPs or IP-ranges to specific landing pages or offers.
Proxy rule
Filter out traffic that uses various types of proxy solutions.
Landing page protection
Block access to your landing page from visitors or programs that didn't come through a campaign URL.
Multi-step funnels
Create & track campaigns with more steps, e.g. two consecutive landing pages.
Click Cap
Set a daily limit of clicks for your selected offers. After it’s reached, your traffic will be redirected to another offer of your choice.
Reporting
Real-time reporting
Generate reports instantly, in real time.
A/B split testing
Test multiple combinations of offers, landers, and paths. Pause them whenever you like, with just one click.
3-level Data Grouping & Drill-Down
Easily navigate through three levels of data and get actionable insights.
4-Dimensional Reports
Drill down into your data and find actionable insights in a report with 4 grouping options sent straight to your inbox.
Big Data Reports
Generate Big Data reports for longer time ranges and up to 4 grouping options; have them sent to your email address in the CSV format.
Group inside converions report
Follow buyers journey by tracking all events connected with a given click ID or other parameters
Multicurrency support
Track your spend and revenue in multiple currencies at the same time.
Tags
Tag you campaingn elements for easy organization.
Mobile app
Stay updated on your campaigns performance 24/7. Available for iOS and Android.
Proxy reports
See which parts of your traffic use proxy to hide its origin.
Markers in reports
Add visual representations to values passed in custom variables.
Error log
Get information about errors connected to faulty campaign setups or problems with external platforms that were reported to Voluum.
Trend analysis tools
Compare how your campaign performance changes over time.
Custom Columns
Create your own custom columns for metrics not available in Voluum.
Traffic log
Download raw data to get the most detailed information about every single visit.
VIP servers
Store your data on the fastest servers and access your high-volume stats in a blink of an eye
Automation
Automizer
Fully integrate your traffic sources & automatically perform actions on your campaigns with rules
Ad spend included in the plan
Free limit of Automizer ad spend included in your plan
$1000 limit with an upgrade option
Overages
Price for the additional Automizer ad spend which exceedes the limit included in your plan.
0.01
API postback for major traffic platforms
Postback technology available for Facebook Ads, Google Ads, TikTok, Bing and Yahoo.
-
Integrations
Fully integrate your traffic sources to control your campaigns straight from Voluum
Advanced Facebook Integration
Deeper Facebook integration including ad/adset management and cost synchronization
Auto-rules
Create rules to automatically perform actions on your campaigns
10
Action log for integrations
View all actions connected with a given API integration to quickly diagnose problems
Alerts
Stay up to date with your campaings thanks to desktop and mobile notifications.
Automizer White/black lists
Automatically create blaklists or whitelists and use them in your campaigns even if a given traffic source doesn’t support it
10
Bot Filtering (IP/UA)
Filter out known bots from your reports.
Lander Scanning Tool
Easily discover if there are any errors with your landing page setup.
Traffic Distribution AI
Automatically optimize the distribution of traffic to increase the performance of offers, landers, and paths.
Landing page level
Use AI to A/B test your landing pages to find the one that brings you the most profit
Path level
Use AI to drive the most traffic to the path with a landing page and an offer that brings you the most profit
API access
Manage entities and generate reports using REST API with JSON.
Redirect webhook
Dynamically override default redirection paths in real time through a webhook-like system.
Anti-Fraud Kit
Detect suspicious traffic automatically and easily spot sources of bad traffic.
Honeypot
Protect your reputation in an affiliate network by redirecting all bots outside your advertising funnel
Collaboration
Workspaces
Separate campaigns and campaign elements into different working areas.
3
Additional users
Structure teamwork into manageable working groups and grant specific permissions to your associates.
Shared reports
Share live data reports inside and outside your team.
Read-only user
Allow clients or coworkers access to parts of your data without the risk of them changing anything.
White Label Shared Reports
Share live data with non-Voluum users with just a link. Add your own logo to the report, if needed.
Facebook
Telegram
