What’s new in Voluum?

We’re happy to introduce another traffic source now fully integrated with Voluum – Adsterra! It’s the third platform we’ve integrated this summer after Outbrain & Zeropark. And there will be more!

Thanks to the integration, you can now auto-update your costs, pause & resume campaigns, change bids, set automation rules & alerts and more – all without having to leave Voluum!

Adsterra is a leading global advertising network, serving over 30 billion ad impressions per month worldwide. 

They’ve recently launched a new ad format, Social Bar! It lets you access 4 highly-engaging types of ads: Custom Banners, In-Page Push, Chat, and Video Bars. 

Why should you try Social Bar right now?

• 20x-30x higher Click-Through Rate (CTR) compared to web push
• Higher CPM rates for publishers thanks to high visibility & user interaction
• А/B testing of up to 15 creatives at a time
• Non-aggressive advertising compliant with Google regulations

With Adsterra’s AI optimization algorithm that selects the most relevant creatives, formats, and companies to match your traffic, you can be sure that your content will grab users’ attention from the very beginning.