Voluum vs. LandingTrack.
Compare Affiliate Trackers

Which affiliate marketing tracker should I choose?

Affiliate marketers who want professional support should choose Voluum over Landing Track. Voluum staff will support you both during the onboarding process, as well as during the campaign creation. Additionally, Voluum notification features will help you manage your affiliate campaigns.

Voluum
LandingTrack
FEATURES
Notifications
Get notified by the tracker, if a specific event happens.

Custom push notifications: mobile and desktop
Raw Data Access
Download raw data to get the most detailed information about every single visit.
Bot Traffic
Known Bot Filtering
Filter out known harmless bots from you reports.


Rule-based IP/UA bot blocking
Block unwanted traffic from being redirected to your offers or landers.

(part of Anti-Fraud Kit)
Auto-detection and Anti-fraud Details
Detect invalid traffic even more accurately and learn where it came from.

10 metrics (part of Anti-Fraud Kit)

2 metrics
Bot Traps
Flag invalid traffic more effectively by luring bots with invisible links.

Honeypot (part of Anti-Fraud Kit)
Lander Protection Script
Block access to your landing page from visitors or programs that didn't come through a campaign URL.

PHP and JavaScript
Lander Scanning Tool
Make sure you set up your landing page correctly.
Automatic Campaign Optimization
AI-powered tools helping to automatically increase campaign performance.

Traffic Distribution AI for offers, landers, and paths
Collaboration Tools:
Separate Workspaces
Segregate campaigns and campaign elements into separate working areas.
Multi-user
Structure teamwork into manageable working groups and grant specific permissions to your associates.
Shared Reports
Share live data reports inside and outside your team.
White Label Shared Reports
Share live reports on your own website with no tracker branding and no links to the tracker.
Voluum
LandingTrack
Reporting API
Manage entities and generate reports using REST API with JSON.
Mobile App
Monitor your campaigns’ performance on the go.

With Custom Notifications
Impression Tracking
Track impressions of your banner ads (number of times a banner is loaded).
Conversion Cap
Automatically redirect your visitors to another offer, when the first one reaches the daily limit of conversions.
Custom Conversion Tracking
Track additional actions users take throughout their customer lifecycle.
Manual Cost Update
Manually modify your campaign costs in the tracker, if they differ from those reported by your traffic source.
Extensive Reporting
Get granular data on every impression, visit, click, and conversion.

grouping and drill-down

only grouping
Rule-based Targeting
Split traffic and direct it to different landing pages and offers, based on its properties.
Activity Log
See the list of all recent changes/mods made in your tracker account.
Manual Conversion Upload
Manually upload conversions if your affiliate network didn't fire a valid postback to your tracker.
Redirect Webhook
Be able to dynamically override default redirection paths in real-time through a webhook-like system.
Traffic sources cost integration
Have your campaign costs updated automatically in the tracker.
No-redirect tracking
Track paid and organic traffic without the initial redirect.
Multi-step funnels
Create & track campaigns with more steps, e.g. two consecutive landing pages.
Double-meta refresh
Hide your referrer even more effectively with a double redirect.
Multicurrency
Track your spend and revenue in multiple currencies at the same time.

all currencies
Report markers
Add visual representations to values passed in custom variables.
Error Log
See all the errors & postback issues related to your account.

all invalid requests reported

only for invalid conversion requests
Multi-factor authentication
Add an extra layer of security with 2-factor authentication.
Zeropark Integration
Track unlimited Zeropark events for free and control your Zeropark campaigns in the tracker.

full
DSP Integration
Buy native traffic from multiple sources in real-time, inside the tracker.

full
HOSTING
Cloud-based
Forget difficult setups and server maintenance. Start tracking in minutes and scale easily.
Data Centers
In how many regions are the tracker’s data centers located?
7 AWS Regions
California, Virginia, São Paulo, Dublin, Frankfurt, Tokyo, Singapore
Data not available
Please notify us here if you believe this should be updated.
Reliability
Tracker’s history of keeping campaigns constantly running and data safe.
No server downtime since 2015
Data not available
Please notify us here if you believe this should be updated.
USAGE PARAMETERS
Events Included in the lowest plan
Number of visits, clicks, and conversions included in the plan.
1,000,000 / month
1,000,000 / month
Overage Charge in the lowest plan
Price for events that exceeded the number of events included in your plan.
$0.07 / 1,000 events
$0.034 / 1,000 events
Data History
How far back you can see your campaign data.
Up to 24 months
24 months
Dedicated Domain with SSL
Number of unique tracking domains with SSL assigned to your account only.
Custom Domains Included
Number of your own domains you can use to customize links for tracking.
Up to unlimited
Up to unlimited
SUPPORT
Onboarding
How the onboarding process is performed: individually, in groups or with a self-served tutorial.
Group/Personal
Account Management
A dedicated account manager as the first point of contact.
Available
FREE RESOURCES
Blog
Discover the latest marketing tricks & stay up-to-date with the affiliate industry news.

product & industry related

only product updates
Live Webinars
Learn everything from the basics to advanced tracker features. Take part in live Q&A sessions.
Step-by-Step Guides
Use extensive documentation to master the tracker’s features and make your campaigns even more profitable.
Video Tutorials
Watch short & helpful guides to learn the tracker’s features the easy way.

large library

basic
FEATURES
Notifications
Get notified by the tracker, if a specific event happens.
Voluum

Custom push notifications: mobile and desktop
LandingTrack
Raw Data Access
Download raw data to get the most detailed information about every single visit.
Voluum
LandingTrack
Bot Traffic
Voluum
Known Bot Filtering
Filter out known harmless bots from you reports.


Rule-based IP/UA bot blocking
Block unwanted traffic from being redirected to your offers or landers.

(part of Anti-Fraud Kit)
Auto-detection and Anti-fraud Details
Detect invalid traffic even more accurately and learn where it came from.

10 metrics (part of Anti-Fraud Kit)
Bot Traps
Flag invalid traffic more effectively by luring bots with invisible links.

Honeypot (part of Anti-Fraud Kit)
LandingTrack
Known Bot Filtering
Filter out known harmless bots from you reports.
Rule-based IP/UA bot blocking
Block unwanted traffic from being redirected to your offers or landers.
Auto-detection and Anti-fraud Details
Detect invalid traffic even more accurately and learn where it came from.

2 metrics
Bot Traps
Flag invalid traffic more effectively by luring bots with invisible links.
Lander Protection Script
Block access to your landing page from visitors or programs that didn't come through a campaign URL.
Voluum

PHP and JavaScript
LandingTrack
Lander Scanning Tool
Make sure you set up your landing page correctly.
Voluum
LandingTrack
Automatic Campaign Optimization
AI-powered tools helping to automatically increase campaign performance.
Voluum

Traffic Distribution AI for offers, landers, and paths
LandingTrack
Collaboration Tools:
Voluum
Separate Workspaces
Segregate campaigns and campaign elements into separate working areas.
Multi-user
Structure teamwork into manageable working groups and grant specific permissions to your associates.
Shared Reports
Share live data reports inside and outside your team.
White Label Shared Reports
Share live reports on your own website with no tracker branding and no links to the tracker.
LandingTrack
Separate Workspaces
Segregate campaigns and campaign elements into separate working areas.
Multi-user
Structure teamwork into manageable working groups and grant specific permissions to your associates.
Shared Reports
Share live data reports inside and outside your team.
White Label Shared Reports
Share live reports on your own website with no tracker branding and no links to the tracker.
Reporting API
Manage entities and generate reports using REST API with JSON.
Voluum
LandingTrack
Mobile App
Monitor your campaigns’ performance on the go.
Voluum

With Custom Notifications
LandingTrack
Impression Tracking
Track impressions of your banner ads (number of times a banner is loaded).
Voluum
LandingTrack
Conversion Cap
Automatically redirect your visitors to another offer, when the first one reaches the daily limit of conversions.
Voluum
LandingTrack
Custom Conversion Tracking
Track additional actions users take throughout their customer lifecycle.
Voluum
LandingTrack
Manual Cost Update
Manually modify your campaign costs in the tracker, if they differ from those reported by your traffic source.
Voluum
LandingTrack
Extensive Reporting
Get granular data on every impression, visit, click, and conversion.
Voluum

grouping and drill-down
LandingTrack

only grouping
Rule-based Targeting
Split traffic and direct it to different landing pages and offers, based on its properties.
Voluum
LandingTrack
Activity Log
See the list of all recent changes/mods made in your tracker account.
Voluum
LandingTrack
Manual Conversion Upload
Manually upload conversions if your affiliate network didn't fire a valid postback to your tracker.
Voluum
LandingTrack
Redirect Webhook
Be able to dynamically override default redirection paths in real-time through a webhook-like system.
Voluum
LandingTrack
Traffic sources cost integration
Have your campaign costs updated automatically in the tracker.
Voluum
LandingTrack
No-redirect tracking
Track paid and organic traffic without the initial redirect.
Voluum
LandingTrack
Multi-step funnels
Create & track campaigns with more steps, e.g. two consecutive landing pages.
Voluum
LandingTrack
Double-meta refresh
Hide your referrer even more effectively with a double redirect.
Voluum
LandingTrack
Multicurrency
Track your spend and revenue in multiple currencies at the same time.
Voluum

all currencies
LandingTrack
Report markers
Add visual representations to values passed in custom variables.
Voluum
LandingTrack
Error Log
See all the errors & postback issues related to your account.
Voluum

all invalid requests reported
LandingTrack

only for invalid conversion requests
Multi-factor authentication
Add an extra layer of security with 2-factor authentication.
Voluum
LandingTrack
Zeropark Integration
Track unlimited Zeropark events for free and control your Zeropark campaigns in the tracker.
Voluum

full
LandingTrack
DSP Integration
Buy native traffic from multiple sources in real-time, inside the tracker.
Voluum

full
LandingTrack
HOSTING
Cloud-based
Forget difficult setups and server maintenance. Start tracking in minutes and scale easily.
Voluum
LandingTrack
Data Centers
In how many regions are the tracker’s data centers located?
Voluum
7 AWS Regions
California, Virginia, São Paulo, Dublin, Frankfurt, Tokyo, Singapore
LandingTrack
Data not available
Please notify us here if you believe this should be updated.
Reliability
Tracker’s history of keeping campaigns constantly running and data safe.
Voluum
No server downtime since 2015
LandingTrack
Data not available
Please notify us here if you believe this should be updated.
USAGE PARAMETERS
Events Included in the lowest plan
Number of visits, clicks, and conversions included in the plan.
Voluum
1,000,000 / month
LandingTrack
1,000,000 / month
Overage Charge in the lowest plan
Price for events that exceeded the number of events included in your plan.
Voluum
$0.07 / 1,000 events
LandingTrack
$0.034 / 1,000 events
Data History
How far back you can see your campaign data.
Voluum
Up to 24 months
LandingTrack
24 months
Dedicated Domain with SSL
Number of unique tracking domains with SSL assigned to your account only.
Voluum
LandingTrack
Custom Domains Included
Number of your own domains you can use to customize links for tracking.
Voluum
Up to unlimited
LandingTrack
Up to unlimited
SUPPORT
Onboarding
How the onboarding process is performed: individually, in groups or with a self-served tutorial.
Voluum
Group/Personal
LandingTrack
Account Management
A dedicated account manager as the first point of contact.
Voluum
Available
LandingTrack
FREE RESOURCES
Blog
Discover the latest marketing tricks & stay up-to-date with the affiliate industry news.
Voluum

product & industry related
LandingTrack

only product updates
Live Webinars
Learn everything from the basics to advanced tracker features. Take part in live Q&A sessions.
Voluum
LandingTrack
Step-by-Step Guides
Use extensive documentation to master the tracker’s features and make your campaigns even more profitable.
Voluum
LandingTrack
Video Tutorials
Watch short & helpful guides to learn the tracker’s features the easy way.
Voluum

large library
LandingTrack

basic

Comparison based on publicly available data as of March 19, 2020
Please notify us here if you believe something should be updated.

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