SBC Lisbon 2026

SBC Summit Lisbon 2026 is for operators, affiliates, sportsbook traders, product managers, payments specialists, compliance officers, regulators, technology suppliers, investors, and senior decision-makers across every vertical in the global betting and gaming industry. It serves professionals from established European markets and emerging regulated regions equally, with dedicated content tracks and networking formats designed around each audience type.

Sports betting, iGaming, online casino, affiliate marketing, payments, gambling regulation, lottery, prediction markets, and gaming technology.

• Market expansion, regulatory developments, and compliance strategy across European, African, and global regulated markets
• Affiliate acquisition, partner management, and performance marketing for operators at scale
• AI applications in iGaming, including CRM, player personalization, and fraud detection, covered across a dedicated AI Academy
• Payments innovation, fintech integration, and the convergence of crypto and traditional payment infrastructure in betting
• Player protection, responsible gambling marketing practices, and sustainability in gaming operations
• Sportsbook trading strategy, product innovation, and electronic gaming, covered through hands-on masterclasses
• Web3 and emerging technology applications in the gaming ecosystem
• Sports business leadership, sponsorship strategy, and the intersection of sports rights and betting product

Affiliate World Europe is widely regarded as the world’s premier performance marketing conference, and the 2026 Budapest edition delivers its trademark formula at full intensity: over 20 hours of expert-level content across two stages, a marketplace featuring 300+ advertisers, traffic sources, and networks, and a structured niche-track format that lets attendees go deep on the verticals and channels that matter most to their business.

With approximately 7,000 attendees drawn from across the global affiliate industry, the event creates a rare concentration of practitioners who are actively running and scaling campaigns, not just talking about them. Beyond the stage, themed networking mixers, a First-Timers’ Meetup, workshops, and the official Affiliate World party provide multiple formats for building the kind of high-value relationships that translate into real business.

For performance marketers who want granular, actionable intelligence delivered by people operating at the top of the industry, Budapest in July is the most efficient two days on the 2026 conference calendar.