Voluum Affiliate Marketing Blog Voluum Blog Fri, 23 Oct 2026 07:50:23 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.2 https://voluum.com/wp-content/uploads/sites/12/2018/01/cropped-VO-LUUM_Logo_fav-32x32.png Voluum Affiliate Marketing Blog 32 32 The Complete iGaming Tracking Setup Guide for Voluum in 2026 https://voluum.com/blog/igaming-tracking-setup-2026/ https://voluum.com/blog/igaming-tracking-setup-2026/#respond Mon, 20 Apr 2026 11:30:59 +0000 https://voluum.com/blog/?p=7398 In iGaming, the gap between a campaign that prints money and one that quietly drains it usually comes down to whether you can tell them apart. A registration is not a deposit. A click is not a player. Without a tracker wired into every step of the funnel, your “conversions” spreadsheet is really a spreadsheet […]

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]]> https://voluum.com/blog/igaming-tracking-setup-2026/feed/ 0 iGaming Tracking Questions Answered: A Practical Guide for iGaming Advertisers https://voluum.com/blog/igaming-tracking-questions-answered/ https://voluum.com/blog/igaming-tracking-questions-answered/#respond Fri, 06 Mar 2026 08:22:32 +0000 https://voluum.com/blog/?p=7356 More often than most iGaming advertisers are willing to admit, the difference between a profitable campaign and a wasted budget usually comes down to tracking quality. Although more and more advertisers understand the need for tracking their campaigns, creating a working and error-free tracking setup is still not a common skill. This guide explains some […]

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]]> https://voluum.com/blog/igaming-tracking-questions-answered/feed/ 0 Advanced iGaming Tracking: Smarter Campaign Optimization With Voluum https://voluum.com/blog/advanced-igaming-tracking/ https://voluum.com/blog/advanced-igaming-tracking/#respond Wed, 30 Jul 2025 10:07:29 +0000 https://voluum.com/blog/?p=7053 The iGaming space is one of the most competitive and dynamic industries in digital advertising. To stay ahead, marketers need tracking setups that go far beyond basic clicks and conversions. That’s where advanced iGaming tracking comes into play—a set of workarounds and features that help collect data for even the most complex funnels. Whether you’re […]

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]]> https://voluum.com/blog/advanced-igaming-tracking/feed/ 0 How to Set Up Conversion Tracking in Google Analytics 4: Steps & Tips for Migrating from Universal Analytics https://voluum.com/blog/conversion-tracking-google-analytics-4/ https://voluum.com/blog/conversion-tracking-google-analytics-4/#respond Mon, 06 May 2024 09:58:55 +0000 https://voluum.com/blog/?p=6292 Conversion tracking in GA4 allows you to measure valuable user actions—such as purchases, sign-ups, or downloads—so you can understand what’s working on your site and optimize your digital marketing efforts. With the introduction of a completely new version of Google Analytics, marked with the number 4, Google caught on with the rest of the industry […]

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]]> https://voluum.com/blog/conversion-tracking-google-analytics-4/feed/ 0 Manage All Offers with Voluum Pixel: The Benefits of Using an Ad Tracker that no One Talks About https://voluum.com/blog/benefits_one_pixel/ https://voluum.com/blog/benefits_one_pixel/#respond Mon, 17 Apr 2023 07:47:01 +0000 https://voluum.com/blog/?p=6339 The benefits of using an ad tracker in digital marketing campaigns are mentioned everywhere: more data, detailed analysis, plus some AI or automation features. But one of the most important benefits is rarely mentioned, be that because it is not that flashy or because it is so obvious that avid tracker users don’t remember what […]

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]]> https://voluum.com/blog/benefits_one_pixel/feed/ 0 Affiliate Marketing and Instagram: Ads Tracking Setup Guide https://voluum.com/blog/instagram-ads-tracking-setup-guide/ https://voluum.com/blog/instagram-ads-tracking-setup-guide/#comments Mon, 23 Dec 2019 15:47:25 +0000 https://voluum.com/blog/?p=3697 If there is one social media platform that’s all over the place today it’s Instagram. All these bugs, constantly changing algorithms, and don’t even get me started on the whole drama around the no-more-likes situation. The only thing that remains more or less certain is advertising. Here, the app has got it just right!  So […]

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