Ad Tech

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Codewise On The Fight Against Ad Fraud at the World Economic Forum

1170 818 Kamila Łuksza

On November 6, the Codewise team had the pleasure to participate in an event hosted by the World Economic Forum in New York for the members of its Partnering Against Corruption Initiative (PACI). For this…

Opened MacBook on the office table with various digital marketing graphs and charts on its screen

5 Strategies To Succeed In Affiliate Marketing

640 427 Mila Dabyshuk

Recently, affiliate marketing has evolved from being just a popular revenue-driving tactic into a multi-billion industry with a global reach. Extremely beneficial to both brands and affiliates, it is primed to continue growing as a…

A man sitting on a bean bag working on his computer while AI automates the distribution of traffic to the best offers, landers and paths.

New in Voluum: Let AI Automate your Paths

1170 818 Chris Wilson

Our Mission, at Voluum, has always been to help advertisers Track, Manage and Optimize their ads all in one place. We’re proud to announce our latest AI automation update to Traffic Distribution AI that will…

Social Media Landscape in 2018 – What trends will impact your business?

1170 818 Kamila Łuksza

It doesn’t matter if you’re a big FMCG brand, a small eCommerce business, or a local restaurant. Being actively present on different social media channels and leveraging the major trends is absolutely crucial for your existence.…

The Top 7 Digital Marketing Trends To Watch In 2019

The Top 7 Digital Marketing Trends To Watch In 2019

1170 813 Kamila Łuksza

Have you seen Hunger Games? A bunch of kids fighting for their lives in a constantly changing environment. You either adapt to what’s currently happening or you die. Comparing the advertising landscape to Hunger Games…

Robert Gryn Voluum

Redefining performance marketing, again

1170 818 Robert Gryn

What initially started off as a tool that was built for my own use, turned into a powerful solution that revolutionized the performance marketing industry. That solution is Voluum, and we’re taking it to yet…

Copenhagen Democracy Summit: Where Freedom Meets Technology

Copenhagen Democracy Summit: Where Freedom Meets Technology

1400 983 Robert Gryn

Last week, the Codewise team had the honor to support a very special event that deeply resonated with both our company’s mission and with my personal life journey. I wanted to share with you my…

4 Tips to Jumpstart Your Performance Marketing Campaigns

4 Tips to Jumpstart Your Performance Marketing Campaigns

858 600 Kamila Łuksza

There’s a mindblowing amount of stuff you need to learn if you want to succeed in performance marketing. This market is constantly evolving, innovating and improving. New ideas, strategies, and tools continue to emerge at…

Google Analytics and Voluum - an alternative?

When Google Analytics Is Not Enough?

1170 818 Mateusz Raczynski

Google Analytics is a great tool for digital marketing. Especially for website optimization. But sometimes, it just isn’t enough. In what cases Voluum can be the perfect alternative to Google Analytics? Let’s look at the…