Ad Tech

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Voluum in 2018

Voluum: 2018 In The Rearview Mirror

1170 818 Kamila Łuksza

As the New Year is on its way, it’s a perfect time to summarize the last 365 days. For us, 2018 was a year full of seizing opportunities and facing challenges. Our goal was to focus on further…

Digital Ad Fraud – A Complete Guide for Advertisers Part 2

1170 818 Kamila Łuksza

Digital Ad Fraud is hitting new highs. If you read my previous post on Ad Fraud, you already know that it is a critical problem in our industry; guilty of burning out budgets and payouts…

Hacker

Digital Ad Fraud – A Complete Guide for Advertisers Part 1

1170 818 Kamila Łuksza

If you’re an advertiser you’re losing money. I’m sorry for being so straightforward right upfront, but it’s true. Every single day advertisers all over the world waste $51 M on digital Ad Fraud (Juniper Research). Even…

a photo of a laptop keyboard with a glass globe on it and two paper boxes with the phrase "online shopping" on them

How To Use The Almighty Power Of Global Shopping Events

640 447 Mila Dabyshuk

For affiliate marketers working in the eCommerce domain, it may feel like all the key shopping events are squeezed in the last quarter of the year, kicking off with the US Thanksgiving day. But it…

Top SEO trends to follow in 2019 compass

Top Five Seo Trends to Follow in 2019

1170 818 Dariusz Jaroń

No matter what your online commercial activity is, if you desire to stay visible for your users and customers, you definitely need to know how to optimize your website for SERP. Here are some tips…

An image with the outline of a man and his brain shown

How to Boost Conversions With Cognitive Ease in Marketing

2401 1679 Chris Wilson

When you have a lot of information to consider it’s hard to make a good purchasing decision, right? It’s pretty obvious and yet so many companies and adverts overwhelm their audience with information in the…

7 Tips To Drive Sales On Black Friday & Cyber Monday

1170 818 Kamila Łuksza

If shopping is like sport, Holiday Season is like the Super Bowl. You might not be into it, but when it’s happening, you participate either way. The Shopping Holy Trinity, Black Friday, Cyber Monday, and…

Two birds chatting and sharing their experiences with the Voluum referral program.

Share the Experience – Voluum Referral Program

1170 780 Chris Wilson

It’s natural to want to share great products and services you discover and use. With the Voluum referral program, you not only gain satisfaction from sharing but you can make money on top of your affiliate…

Codewise On The Fight Against Ad Fraud at the World Economic Forum

1170 818 Kamila Łuksza

On November 6, the Codewise team had the pleasure to participate in an event hosted by the World Economic Forum in New York for the members of its Partnering Against Corruption Initiative (PACI). For this…

Opened MacBook on the office table with various digital marketing graphs and charts on its screen

5 Strategies To Succeed In Affiliate Marketing

640 427 Mila Dabyshuk

Recently, affiliate marketing has evolved from being just a popular revenue-driving tactic into a multi-billion industry with a global reach. Extremely beneficial to both brands and affiliates, it is primed to continue growing as a…