277% boosted conversion rates with the right tracking

Fleet Market study

FleetMarket is a Portuguese lead generation agency in the automotive industry. 🏎️

You’ve heard of Volvo, Toyota, BMW, Jeep, Peugeot, Renault, Honda, Mercedes, Leaseplan, Arval, Locarent… FleetMarket works on finding qualified leads for them. Read more about them here!

Of course, working with big brands like this, and the volume of traffic that they see, FleetMarket needed a perfect tracking solution. But finding this wasn’t as easy as it seems.

A good tracker is the key to growth

To grow effectively, FleetMarket was in need of a comprehensive, reliable tracker that would meet the needs of an agency like theirs.

“Before Voluum, our team tried several tools, and reports – but it was very difficult to track costs and results for different sources as we scaled.”

Why did they go with Voluum?

Simple. Our tracker had what they needed (and what they didn’t yet know they needed):

deeper level of optimization, automation, testing, and cost control.

With Voluum, the team at FleetMarket is able to track every essential metric (and more) in connection with the user to the lead. 💸💸

Our Tracker allows them to:

  • Identify the best traffic sources, creatives, placements
  • Highlight and mark the pages (articles, landers…) with the best CTR
  • Filter out weak flows (funnel) and boost the strongest ones
  • Test new approaches easily with just a few clicks
  • Take advantage of what works best in organic traffic and rotate the results page
  • Upload information about conversions as well as invalidations giving an idea of the entire advertising picture
voluum the best tracker to scale

3X More leads – Consistent, better results

Now, they can make use of all the features in Voluum to not only improve results, but do so consistently. Our tracking, optimization, automation, fraud-blocking, and integrations tools ensure that.

And it’s easy! With stellar, 1-1 Agency level support from our Customer Success team, mastering our Automizer and tracking features can be done in days. Minimal effort, maximum results.

“We were able to triple the number of leads, for the same amount of traffic, and get around 135% ROI with paid and organic combined.”

What’s more, they were able to generate 3 times more leads for a total of 9K leads! 🤯

Since then, they’ve fine-tuned their campaigns to win a 277% increase in conversion rates! 🎉💰

There is no doubt that Voluum has become essential to FleetMarket – there’s no going back to the trackerless, uninformed days of shooting in the dark. FleetMarket is armed and ready with data and the tools to take advantage of it.

Try it for yourself!

Access Free Demo!

Leave a Reply

Your email address will not be published. Required fields are marked *

You May Also Like